Reputation Monitoring & Listening refers to tracking of conversations related to your brand and industry vertical on social media platforms, forums, directories and review sites. In today's time, your social media pages/handles have become an additional channel of engagement with your customers. Users want to engage with your brand online and share experiences of engagement throughout their customer journey with the brand. The customer responses online can be both positive and negative, and knowing what is being said about your brand at the right time makes all the difference.

For example, a delay of a few hours to acknowledge a critical complaint can damage the reputation of your brand. Through world-class tools, our service captures 100% of stories related to your brand and vertical, each time and every time. We accurately measure your brand sentiment online to equip your management team with all the insights for better decision-making.